If you are a fan of basketball then you have probably seen a lot of press conferences over the years. Its a time to recap about what just happened on the court. NBA star Allen Iverson thought it would be a great idea to go off the deep end one time with a press conference and give us a couple minutes of laughter.
A reporter asked Alllen about a practice he missed and wanted to know if he thought practice was important. During the discussion he kept referencing the game that he gives his life for. Talking about practice was not his menu of things to do. The word practice was said 24 times.
Before the press conference Allen Iverson had a star player reputation. His numbers can back that up. Unfortunately when the world saw this video he gave himself a bunch of baggage. This stigma followed him through his next couple of stops after being traded from Philadelphia.
The Allen Iverson practice press conference taught us that if you talk about yourself instead of the team that the reporters are going to eat you alive. Reporters are always looking for stories like this and are not afraid to rip apart the star player. There was no real back lash from this but sports reporters around the nation like to throw in the “practice” blip here and there to poke fun at him. They even had to make the Allen Iverson Practice Reebok Commercial to show that he is willing to put the work in. To have fun with it, a popular DJ made the Allen Iverson Practice Remix.
While great players will be able to move on from some thing like this it should be lesson in how to conduct your self off of the court. You never know how people are going to take the things you say. The best NBA players in the world are not immune from being made fun of.
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October 11, 2009
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